- How does the Man of steel trailer attract its target audience?
- Directed by - Zack Snyder
- Actors - Henry Cavill
- Amy Adams
- Michael Shannon
- Diane Lane
- Kevin Costner
- Laurence Fishburne
- Antje Traue
- Ayelet Zurer
- Russell Crowe
- Special effects - The film uses the special effect of CGI - computer generated image.
- Being a part of a franchise - As the film is already part of a franchise the film shall already have a fan base which shall make the film more well known and popular to the audience.
- The genre - Action
- The director Zack snyder of the film man of steel has directed many other well known films which makes him a well known successful director within the film industry. These films include sucker punch which was also an action genre film and dawn of the dead which is a horror. This infers that he has done more than one type of genre film which makes the audiences feel confident that the film man of steel is going to be a good and successful film. As zack snyder is well known this shall make the audience want to watch the film which shall send the film over worldwide which shall make it a successful film within the filming industry. The actors which are included within the film have been actors within other films which make the film appeal to more of an audience as they shall like different actors. The development of the film began during 2008 and was released during 2013.
- The beginning of the trailer consists of different camera shots and angles of what it looks to be the main character. The first shot shown there is the use of a low angle shot which the main character is facing back towards the audience which shall make the audiences want to know what the character looks like and who it is. Furthermore, we then see the characters face with a use of a close up shot which shall make a connection between the audience and the character which is what the trailer is meant to do and its meant to make the audience have more of a suspense. There is then different effects used during the beginning of the trailer which are fading each of the different parts of the scenes of the film together which make the trailer more a suspense towards the audience for the film. Theres the use of close up shots of different scenes which makes the trailer have more of an interaction between the audience and the film.
- The trailers introduces the main characters which are included in the film by using close up shots. The effect of using close up shots for the main characters infers to the audience there feeling and emotion which shall make the audience feel more engaged within the film and the characters.
- The use of mise-en-scene is used during the trailer within the props and location. By showing props and location of the film shall give some of the film away towards the audience. The trailer doesn't give too much away about where the location is but buy showing a sneak peak of the location and props shall make the audience question about the film and shall make them want to see it.
- Before the trailer the film shall already have a fan base as the genre of the film is action and people who enjoy watching action genre films shall want to see it. Before the trailer is released there shall be different promotions and merchandise for the film and selling the film to the audience. By having posters of the film shall show which actors and actresses are included in the film and who produced and directed the film. For the film 'man of steel' there is well known actors, actresses, directors and producers within the film industry which shall have an impact on who shall see the film which shall make more of a fan base for when the film shall be released worldwide and within cinemas in which the film shall have more of an audience and more people wanting to view and see the film.
- Within the trailer it shows two types of locations and two types of situations within the film. Where there's a normal town location with normal people and normal things then there's a part of the trailer which shows the main character which is superman using his power to power up to the sky and to out of space the shot types used at this point of the trailer are used to create effect and to make superman look like hes in control and has power towards the audience. The shot types used were low angle shot where it looks like hes shooting away above everyone and the audience which creates a sense of someone being in trouble of him having the power and is showing the rest of the characters vulnerability within the trailer.
- The trailer then shows Zack synder name and then goes straight into tense fast pacing filming of a scene within the film with explosions which shall create a sense of suspense of whats going to happen throughout the rest of the film. Then they show the producers and directors name then goes to scenes from the filming. By separating the scenes of the trailer and having a pattern of showing a clip from the film then showing names of people which are involved in making the scene and the actors makes it more of something people shall want to watch as they don't show too much of the film.
- Towards the end of the trailer the audience shall infer that theres a sense of love involved within the film as the use of mise-en-scene of body language between the women and superman where theres a close up shot of them holding eachothers hands and the use of there eye contacting looking at eachother which the audience shall perceive as they are have a relationship with eachother.
- The end part of the trailer is a close up of superman's came going across the scene which is saying to the audience that if they want to see more then they've got to watch the rest of the film which is what the trailer is doing and the audience shall be wanting to see whats going to happen within the film.
- The use of non-digetic and digetic sound within the trailer creates supesnse towards the audience. The beginning of the trailer is silent when showing whoes the creators of the film. Non-digetic sound is used when the first clip is shown the music used is a soundtrack which is slow and has a deep tone which has a women speaking over it. By having a slow deep tone and not too loud shall make the women stand out in which the audience shall listen to what she is saying which shall make the audience understanding the film. The music used it continuous through the trailer apart from when it goes silence which creates suspense the music used is slow and is a women singing which is sad and its something which the audience shall notice within the film. The music then gets louder and creates more of a suspense trailer. A man then questions the question then the music stops and the trailer ends. By ending the trailer on a question shall make the audience think about the answer but by watching the film shall make them have more of answer to the question as they have watched it which shall create more of a fan base within the film and shall make the film be more popular within the film industry and have more of a success.
- The trailer creates the feeling of the audience feeling more engaged within the film and with the characters within the film which makes them have more of an understanding of the film. Which shall make them want to watch the rest of the film in cinemas which shall make the film have more of a success and be well known within the film industry.
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