Research and planning - paranormal activity 2 trailer analysis

      - The 2010 trailer paranormal activity is a American supernatural horror film which is directed by tod Williams which is a well known successful director within the film industry which has directed the film the adventures of Sebastian Cole. The film is starring Sprague Grayden Brian Boland Molly Ephraim and Katie Featherston which is successful actors within the film industry which shall create a fan base before the film is released which shall make the film successful within the film industry. The film is a parallel prequel to the 2007 film paranormal activity this shall make the audience intrigued to what’s going to be included within the film as it’s going to interlink with paranormal activity which shall make the film have a fan base which shall make the film successful within the film industry.

-          - The beginning of the trailer is a long take of a black screen which is effective as the sound used which accompanies the screen which builds up tension and creates suspense within the film and towards the audience, the trailer creates a tense atmosphere as the sound of banging shall make the audience question which genre the film is as there’s no clue or understanding of the conventions of genre films until the sound of the banging which shall make it intriguing towards the audience which shall appeal to the audience which shall make the film successful within the film industry. Furthermore, the music used is included within a horror genre film as it sounds mysterious which is a convention of a horror genre film within the film industry. As the film is a sequel, a clip from the film paranormal activity is included within the trailer which make the audience remember what happened within that film and it shall make the audience feel engaged within the film and that the audience are being taken on the story of paranormal activity and are a part of a film which is what a horror genre film is meant to do which shall make the audience feel engaged within the film. The trailer includes a shot of when the camera is positioned on a tilt which shall infer towards the audience that it’s a hand held shot and a character is holding it which gives and creates a sense of reality which shall make the audience believe that it’s based on a true story which shall make the trailer interesting which shall make the audience want to watch the film when its released within the film industry.

-         - During the trailer an audience is included. The trailer cuts to a medium shot of the audience and their reaction which consists of screaming. The audience shall infer that the film is going to be scary. Furthermore, the trailer includes clips from the film where the antagonist takes action during the evening which is included within the conventions of a horror genre film as its more mysterious and sneaky which shall create suspense towards the audience and make the audience feel engaged and involved within the film. The trailer includes shots of images of rooms around the house which continues with the slow music and the long shots which have low key lighting with a blue effect which creates a dark mood which is included within  the conventions of a horror genre film includes within the conventions of a horror genre film within the film industry.

-          - The sound and music within the trailer includes the sound of someone walking which the audience shall infer that something is about to happen. The way the trailer includes text with a black screen which includes the text of  ‘ nothing can prepare you’ and ‘for what’s next’ which is presented to be aimed at the audience which links with the sound included within the trailer which makes it effective and the audience shall question whether what’s going to happen throughout the narrative and storyline of the film which shall make the audience want to watch the film.

-          - The trailer ends with a clip from the film of a figure of a person which looks to be the antagonist of the film standing in a room. By ending the trailer with a figure standing in the dark which links to the conventions of a horror genre film shall make the audience infer and perceive what the antagonist is going to do towards the victims which shall make the audience want to watch the film and see what the rest of the film in tales which shall make the film successful within the film industry.