Research and planning- the vow film poster analysis

-The 2012 film poster the vow uses the main image of a close up of both characters. Which is to show that the whole film revolves around the love interests. However, it shall also signify that nothing shall get in the way of their love. Furthermore, the way the characters are positioned within the poster infers that they are the main characters within the film and they are important as they are well known actors with the film industry.

The way the characters are positioned on the poster infers intimacy. It shall make the audience think that this is the ideal love situation anyone wants to be in. The way the man is leaning over for a kiss from the women is linked with an ideal ‘perfect’ couple situation where the male leans over for a kiss and the women shies away, by closing her eyes. This reinforces the stereotype of their love being like any ordinary couple which is a convention of a romance genre film within the film industry.

-The font of ‘The Vow’ is very simple as it again represents the love of the two love interests.The length of the font used in the title is very long which can portray that their love in the film, which is for lifetime.As the ‘The’ is not in bold which represents the loss of memory for the females character and the loss of love for males character within the film. Furthermore, the ‘Vow’ is in bold which the audience shall infer that there is love and the women’s memory coming back towards her which is a convention of a romance genre film.- The colours used within the film poster are bright and not threatening and not dull. The use of white shows innocence of their love, which is used in the background which creates a sense of happiness which is included within the conventions of a romance genre film. 
- The use of the colour pink for the actor’s names at the top represents warmth and kindest which portrays their love for each other.The way the poster has positions the actors names at the top of the poster infers their importance and it shall make the film have a fan base and appeal to the audience and shall make it successful within the film industry.